Skip links

How to Create an Effective B2B Content Marketing Strategy in 8 Steps

When a football club wins a game, you often hear the manager say that the “team stuck to the game plan.” The link between success and planning is well understood. It’s why the army does “war games” and B2B content marketing teams create a content marketing strategy. In this guide, I’ll share an eight-step framework you can use to create an effective B2B content marketing strategy for your business. It’s a strategy that will help generate fresh leads for your business. Let’s jump right in.

Read the source article at nealschaffer.com


Optimized by Optimole

Register Here To get
Our Bi-Monthly Newsletter

 With Previews To  Our events


Let's have a chat

Learn how we helped 100 top brands gain success.