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EVENT DETAILS
Event Date
Thursday September 19
Event
5:30 PM PST – 7:30 PM PST
5:30 - 6:30
Check-in/cocktail reception
6:30- 7:30
AI Presentation and Q&A
With Matthew Fanelli
SVP, Media Now Interactive
Hors d'oeuvres and drinks courtesy of Media Now Interactive Included in your Ticket Purchase
Location
Tin Roof Bistro 3500 N Sepulveda Blvd Manhattan Beach, CA 90266
Tin Roof Bistro 3500 N Sepulveda Blvd Manhattan Beach, CA 90266
Event Type
Category
Harnessing AI to Enhance What You Already Do Best: What Every Marketer Should Know About AI
Presented by Matt Fanelli, Senior Vice President, Media Now Interactive
Unlocking AI’s Potential in Advertising
In the dynamic world of advertising, AI stands as a powerful ally. From predictive modeling to personalized list curation, AI ensures that your marketing efforts remain relevant and impactful. At Media Now, we are dedicated to keeping our partners informed and ahead of the curve.
Performance Today. Eyes on Tomorrow.
AI’s role in marketing is multifaceted and immensely beneficial. Its ability to analyze vast amounts of data allows for the hyper-personalization of content and ads, transforming how businesses connect with their target audiences. This technology has become a game-changer, offering new avenues for engagement and conversion.
Transform Your Marketing Landscape with AI
Explore the revolutionary ways AI enhances marketing:
- Personalized Campaigns: Deliver tailor-made content that resonates with everyone.
- Predictive Analytics: Anticipate trends and consumer behavior to stay ahead.
- Automated Customer Experiences: Streamline interactions and boost customer satisfaction.
Join us to discover how AI can elevate your marketing strategy, ensuring you stay competitive in an ever-evolving digital landscape.
Speakers & Organizers
Speaker
Matthew Fanelli
Matt is an accomplished, results oriented Senior Vice President who has excelled in the field of Digital Media Management, producing double digit revenue growth annually. Matt currently manages a team of over 70 professionals and oversees multiple departments related to Digital Media.
Specialties: Digital Expert with over 20 years of experience, developing relationships with large digital publishers and agencies, digital targeting technologies, sales management, P/L management
Organizers
Sabrina Baklenko
As a forward-thinking Sales and Product Development Executive, I specialize in building elite sales teams, pioneering the development and launch of innovative magazine and digital products, and leading cross-platform media campaigns. With a dedication to lifelong learning and a talent for problem-solving, I am known for my ability to identify market opportunities, develop actionable strategies, and drive business growth.
Passionate about introducing new product offerings, I excel in understanding client challenges, creating targeted solutions, and leading sales teams to exceptional performance. As the leader of the West Coast Sales Team at MNI, I oversee operations in Alaska, Washington, Idaho, Oregon, Hawaii, and California. This role gives me a unique perspective on the varied needs of clients across different regions and industries. Leveraging MNI’s robust suite of digital, OTT, and print solutions, I take pride in our ability to effectively solve client challenges and connect them with their target audiences through the most impactful channels.
Dana Hess
Leading Sales Executive with extensive consumer and business-to-business sales experience in digital, social, mobile, print, native content and events.
Mark Cosby
I am a senior level sales professional specializing in breaking new business for my employers whether in the insights/consulting, digital, mobile, out of home, video, social or print realms. I have a successful track record of meeting/exceeding sales goals regardless of categories called on or obstacles that happen to be in the way.
Ian Cherkowski
Ian Cherkowski is a developer who is passionate about helping artists and companies understand and create profitable NFTs.
This includes project design, smart contract programming, generating images and developing the NFT website.
He is available to brainstorm ideas on how to use NFTs in your business to assist with marketing and generating sales.
He is connected to artists, community builders, website developers and NFT buyers. He attends NFT meetups and conferences.
Stephen Gorgey
With thousands of new marketing strategies popping up every year, most business owners lack the opportunity to determine which strategy will work best for their business.
At the American Marketing Association , we do the research and only share with you proven marketing strategies that deliver results.
In the last 20 years, Stephen has developed over 1,000 digital marketing strategies that resulted in spectacular growth for his clients and earned him a Gold Addy Award.
As the president of the American Marketing Association of Los Angeles, he keeps you informed about
cutting edge marketing strategies
that deliver results so you can stay ahead of the competition.
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