What Is Inbound Marketing and Why Is It Important?

What Is Inbound Marketing and Why Is It Important? Posted: December 11, 2020 By Stephanie Carrillo
By Stephanie Carrillo , Senior Marketing Consultant at Heinz Marketing
The inbound methodology is creating and distributing content utilizing marketing channels like organic search, social media, blogging, lead nurturing, and live chat, to name a few. Inbound marketing focuses on providing content to the buying committee responsible for making a purchase decision for your services or product.

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