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Top Influencer Marketing Companies (2021) – Business of Apps

Now, “So what is influencer marketing?” you may ask.  According to Wikipedia, influencer marketing is defined as: 

“A form of marketing in which focus is placed on influential people rather than the target market as a whole.”

Influence marketing is one of the latest forms of marketing. It facilitates specific brands to sell their products and services via their endorsement by social media platforms users who have a following.

Thanks to the enormous popularity of social media platforms it’s based on, Instagram Influencer marketing and YouTube Influencer marketing are the most prominent kinds that exist today.

Read the source article at Business of Apps