Chris Brophy Just now · 2 min read Day 11 — Reduce your marketing channels and focus on the ones that work. Dec 12, 2020 Photo by Myriam Jessier on Unsplash For B2B marketers, it’s important to be mindful of all the digital marketing channels that are available. One problem — there are a lot. And with so many options, it can be difficult to identify which ones to focus on. So, where to start? These are the ones that are most effective. 1.